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The Water Cooler

EMAIL Design

looking good doesn't come easy

The hardest part about designing emails is making them look great. Why so hard you say? You need to consider design in dozens of email clients. Different clients display emails slightly differently. They do this for many reasons but bottom line is, if you don't land a universal design that gets it right across all the major email clients, then your recipient base won't have the same experience. Worst case, you might not be showing some people anything at all!

Our email marketing platform provides detailed reports on this and other campaign metrics so we can show exactly which email clients your subscribers are using. Once you know what email client to design for, we then combine our experience, creativity and technical design to create awesome looking email campaigns that display effortlessly and appear as they did when you signed them off.