http://www.screenpilot.com/blog Thoughts and clippings from our travels in the digital arena Tue, 02 Mar 2010 19:46:24 +0000 http://backend.userland.com/rss092 en To help hotels and resorts stay on top of mentions, chats or general dialogue that might be happening about their properties,  Screen Pilot, a bleeding edge digital marketing firm, have compiled a Top 5 list of free tools that can be used right now to keep tabs on the social ... http://www.screenpilot.com/blog/2010/03/top-5-free-social-media-monitoring-tools-for-hotels-and-resorts/ The popularity of smartphones, 3G devices and other advanced mobile applications surged in the US during 2009, according to comScore mobiLens data. Between December 2008 and December 2009, the percentage of US mobile phone subscribers with unlimited data plans increased from 16% to 21%, with several phones now requiring an unlimited ... http://www.screenpilot.com/blog/2010/02/mobile-device-popularity-surges/ We're pleased to announce a new price point for self-managed SMS marketing and promotions. Say for example you're in charge of your hotel's internet marketing, then bolt on or low cost DIY SMS marketing solution starting from just $125/mo per keyword plus per message costs of $0.10. Use the keyword in your ... http://www.screenpilot.com/blog/2010/02/low-cost-sms-marketing-for-hotels/ Google just introduced new features to their search results that brings a dynamic stream of real-time content from across the web.  Now, immediately after conducting a search, you can see live updates from people on popular sites like Twitter and FriendFeed, as well as headlines from news and blog posts ... http://www.screenpilot.com/blog/2009/12/what-is-real-time-search-anyway/ Charlotte, NC -- Screen Pilot, a digital marketing and technology firm, has several simple steps for marketing professionals to realize the benefits of understanding what is occurring in their online marketing world. If you don’t have analysts to decipher your company’s Internet marketing results, there are five easy ways to ... http://www.screenpilot.com/blog/2009/12/top-5-tips-to-more-effective-marketing-campaign-tracking/ In a bid to help the struggling travel and hospitality industry in Europe and the U.S., we're launching a specifc QnA channel on Twitter which we will answer (in a Tweet) online marketing questions from sales and marketing staff at any flagged or independent properties. The Twitter channel to follow ... http://www.screenpilot.com/blog/2009/12/screen-pilot-launches-hotelresort-marketing-qa-twitter-channel-hotelmktgqna/ It's not been long since we started working the Riviera Resort & Spa in Palm Springs. An amazing place, you really need to check it out if you ever need to stay in the Palm Springs area. So we started working with them on their search marketing and as with ... http://www.screenpilot.com/blog/2009/12/riviera-resort-spa-gets-1st-page-goog-treatment/ According to PC World “Quickoffice” is one of the Top 10 Must-Have iPhone Business Apps”! If offers Office functionality on the iPhone with an impressive suite of features! Quickoffice is available for iPhone and iPod Touch running on iPhone OS 3.0. Enjoy superior Microsoft® Word and Excel CREATE & EDIT functionality ... http://www.screenpilot.com/blog/2009/11/quickoffice-microsoft-office-for-your-iphone/ Social Mention is an alert tool that acts similar to Google Alerts but focuses it’s results from blogs, microblogs, networks, bookmarks, comments, images, news, video, audio and other social web information. How can you search with Social Mention? It’s similar to doing any search you would on search engines such as Google.  ... http://www.screenpilot.com/blog/2009/11/social-mention-%e2%80%93-a-social-media-alert-tool/ As the Holiday Season is fast approaching many of us will be on the road travelling to visit family and friends. If you own an iPhone below is a list of 11 apps that could just help make your journey that much easier and pleasant! These apps will help you locate ... http://www.screenpilot.com/blog/2009/11/9-iphone-apps-to-make-your-holiday-travels-smoother/